{"id":3428,"date":"2021-03-14T15:18:50","date_gmt":"2021-03-14T15:18:50","guid":{"rendered":"https:\/\/ccib.ro\/afacerea\/?p=3428"},"modified":"2021-03-22T09:28:12","modified_gmt":"2021-03-22T09:28:12","slug":"zeno-caprariu-deloitte-romania-prudenta-ramane-principala-caracteristica-a-mediului-de-business","status":"publish","type":"post","link":"https:\/\/revista-afacerea.ro\/afacerea\/zeno-caprariu-deloitte-romania-prudenta-ramane-principala-caracteristica-a-mediului-de-business\/","title":{"rendered":"Zeno C\u0103prariu, Deloitte Rom\u00e2nia: \u201ePruden\u021ba r\u0103m\u00e2ne principala caracteristic\u0103 a mediului de business\u201d"},"content":{"rendered":"
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\"\"Directorii financiari din Rom\u00e2nia sunt mai optimi\u0219ti dec\u00e2t \u00een urm\u0103 cu \u0219ase luni cu privire la evolu\u021bia principalilor indicatori financiari ai companiilor pe care le conduc, relev\u0103 cea mai recent\u0103 edi\u021bie a studiului , realizat pe baza opiniilor exprimate de peste 100 de directori financiari din \u021bara noastr\u0103.<\/p>\n

Potrivit unui comunicat de pres\u0103 emis de Deloitte Rom\u00e2nia, de\u0219i jum\u0103tate dintre responden\u021bi manifest\u0103 optimism, reducerea costurilor continu\u0103 s\u0103 fie prioritatea urm\u0103toarelor 12 luni pentru 37% dintre ace\u0219tia, \u00een sc\u0103dere de la 58%, la \u00eenceputul pandemiei. Pe locul al doilea \u00een topul preocup\u0103rilor se afl\u0103 cre\u0219terea organic\u0103 a businessului (\u00een urcare de la 13% la 18%), urmat\u0103 de digitalizare (11%), \u00een condi\u021biile \u00een care munca la distan\u021b\u0103 \u0219i automatizarea proceselor interne au devenit esen\u021biale \u00een cele mai multe domenii.<\/p>\n

Categoriile de costuri care vor cre\u0219te cel mai mult, conform rezultatelor studiului, sunt cele cu provizioane pentru crean\u021bele incerte, urmate de costurile de finan\u021bare \u0219i de capital. La polul opus, costurile care vor sc\u0103dea cel mai mult sunt cele legate de bunurile imobiliare.<\/p>\n

Sc\u0103derea cererii r\u0103m\u00e2ne principala \u00eengrijorare pentru companii \u0219i \u00een 2021, de\u0219i, \u00een cazul cererii interne, ponderea celor care se a\u0219teapt\u0103 la o diminuare s-a redus la 44%, de la peste 70%, la \u00eenceputul pandemiei. \u00cen schimb, revine \u00een actualitate preocuparea legat\u0103 de insuficien\u021ba for\u021bei de munc\u0103 calificate, 43% dintre responden\u021bi men\u021bion\u00e2nd acest aspect, fa\u021b\u0103 de 11%, \u00een primele luni de la declan\u0219area pandemiei.<\/p>\n

\u00centreba\u021bi fiind c\u00e2nd estimeaz\u0103 c\u0103 veniturile vor ajunge din nou la nivelurile \u00eenregistrate anterior pandemiei, 34% dintre responden\u021bi au spus c\u0103 deja au revenit sau chiar au dep\u0103\u0219it acel nivel, 43% au indicat 2021 ca fiind anul revenirii, iar 20% estimeaz\u0103 c\u0103 revenirea va avea loc \u00een 2022 sau mai t\u00e2rziu.<\/p>\n

\u00cen urm\u0103toarea perioad\u0103, companiile se vor concentra pe men\u021binerea s\u0103n\u0103t\u0103\u021bii \u0219i siguran\u021bei angaja\u021bilor la locul de munc\u0103 (38%) \u0219i pe transformarea digital\u0103 (tot 38%), astfel \u00eenc\u00e2t s\u0103 poat\u0103 asigura func\u021bionarea organiza\u021biei chiar \u0219i \u00een condi\u021bii de blocaj, izolare sau distan\u021bare social\u0103, mai arat\u0103 studiul. La polul opus se afl\u0103 explorarea de pie\u021be noi, doar 1% dintre companii consider\u00e2nd c\u0103 aceasta va fi o prioritate \u00een viitorul apropiat.<\/p>\n

\u201ePercep\u021bia directorilor financiari cu privire la viitor s-a \u00eembun\u0103t\u0103\u021bit semnificativ \u00een ultimele \u0219ase luni, pe fondul m\u0103surilor de sprijin anun\u021bate de autorit\u0103\u021bile locale \u0219i europene, respectiv al demar\u0103rii campaniei de vaccinare a popula\u021biei \u00eempotriva noului coronavirus. Dup\u0103 cum reiese din studiul nostru, majoritatea sectoarelor estimeaz\u0103 cel pu\u021bin o stabilizare a situa\u021biei \u00een 2021, cu c\u00e2teva excep\u021bii, precum industria turismului \u0219i a ospitalit\u0103\u021bii. Cu toate acestea, pruden\u021ba r\u0103m\u00e2ne principala caracteristic\u0103 a mediului de business, dac\u0103 ne raport\u0103m la faptul c\u0103 reducerea costurilor continu\u0103 s\u0103 fie strategia preferat\u0103 pentru perioada urm\u0103toare, apetitul fa\u021b\u0103 de risc este limitat, iar eforturile depuse pentru a asigura func\u021bionarea organiza\u021biei sunt consistente\u201d, a declarat Zeno C\u0103prariu, Partener Audit, Deloitte Rom\u00e2nia, coordonatorul CFO Program \u00een Rom\u00e2nia.<\/p>\n

Peste jum\u0103tate dintre companii (56%) se a\u0219teapt\u0103 s\u0103 raporteze venituri mai mari \u00een 2021 fa\u021b\u0103 de 2020 \u0219i s\u0103 recupereze, astfel, din terenul pierdut anul trecut. Cu toate acestea, 84% dintre responden\u021bi spun c\u0103 nu sunt dispu\u0219i s\u0103 \u00ee\u0219i asume riscuri \u00een aceast\u0103 perioad\u0103, \u00een contextul \u00een care jum\u0103tate dintre ei resimt un grad mare de incertitudine, mai ales \u00een domenii precum turism \u0219i ospitalitate \u0219i servicii financiare.<\/p>\n

\u00cen privin\u021ba evolu\u021biei de ansamblu a economiei, aproximativ jum\u0103tate dintre participan\u021bii la studiu se a\u0219teapt\u0103 la o cre\u0219tere \u00een 2021, iar un sfert dintre ei estimeaz\u0103 chiar un avans al economiei de peste 2%. Cu toate acestea, 71% dintre responden\u021bi spun c\u0103 \u0219omajul va cre\u0219te anul acesta.<\/p>\n","protected":false},"excerpt":{"rendered":"

Directorii financiari din Rom\u00e2nia sunt mai optimi\u0219ti dec\u00e2t \u00een urm\u0103 cu \u0219ase luni cu privire la evolu\u021bia principalilor indicatori financiari ai companiilor pe care le conduc, relev\u0103 cea mai recent\u0103 edi\u021bie a studiului , realizat pe baza opiniilor exprimate de peste 100 de directori financiari din \u021bara noastr\u0103. Potrivit unui comunicat de pres\u0103 emis de…<\/p>\n","protected":false},"author":2,"featured_media":3429,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[146],"tags":[],"class_list":["post-3428","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-din-lumea-afacerilor","issue-serie-noua-nr-7-14-03-2021-14-04-2021"],"acf":[],"yoast_head":"\nZeno C\u0103prariu, Deloitte Rom\u00e2nia: \u201ePruden\u021ba r\u0103m\u00e2ne principala caracteristic\u0103 a mediului de business\u201d - Afacerea<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/revista-afacerea.ro\/afacerea\/zeno-caprariu-deloitte-romania-prudenta-ramane-principala-caracteristica-a-mediului-de-business\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zeno C\u0103prariu, Deloitte Rom\u00e2nia: \u201ePruden\u021ba r\u0103m\u00e2ne principala caracteristic\u0103 a mediului de business\u201d - Afacerea\" \/>\n<meta property=\"og:description\" content=\"Directorii financiari din Rom\u00e2nia sunt mai optimi\u0219ti dec\u00e2t \u00een urm\u0103 cu \u0219ase luni cu privire la evolu\u021bia principalilor indicatori financiari ai companiilor pe care le conduc, relev\u0103 cea mai recent\u0103 edi\u021bie a studiului , realizat pe baza opiniilor exprimate de peste 100 de directori financiari din \u021bara noastr\u0103. 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